E-books Market size in Europe to grow by USD 958.24 million from 2021 to 2026; Growth driven by high prices of printed books

Kenneth Palmer

NEW YORK, March 21, 2023 /PRNewswire/ — The e-books market size in Europe is estimated to grow by USD 958.24 million from 2021 to 2026. However, the growth momentum will be decelerating at a CAGR of 6.25{af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db} according to Technavio. The growth of the market is driven by factors such as the high prices of printed books, the growing popularity of e-readers, and the proliferation of mobile devices and apps. Printed books are generally more expensive than e-books. This is because the cost involved in manufacturing and publishing the printed books are added to their retail prices. The high price of printed books has prompted many individuals to adopt digital versions of the same books that are affordable and convenient to use. All these factors are driving the growth of the e-books market in Europe. To understand more about the e-books market in Europe, request a sample report

E-books Market Insights in Europe

  • Vendors: 15+, including Amazon.com Inc., Hachette Livre, Alphabet Inc., Apple Inc., Barnes and Noble Inc., Bertelsmann SE & Co. KGaA, Ebooks.com Pty Ltd., EBSCO Information Services, Informa Plc, McGraw Hill, News Corp., Pearson Plc, Rakuten Group Inc., UCL, among others
  • Coverage: Parent market analysis; key drivers, major trends, and challenges; customer and vendor landscape; vendor product insights and recent developments; key vendors; and market positioning of vendors
  • Segments: Genre (fiction, non-fiction and education, and others).

E-books Market in Europe – Major Challenges

  • Increasing threat from printed books
  • Ownership concerns
  • Rising issues owing to stringent regulations

Despite the lower prices, e-books are facing continuous threats from printed books in the European economies. A majority of students and consumers still prefer conventional or printed textbooks. Besides, parents are worried about the screen time spent on mobile devices. They are promoting the use of physical books right from the children’s early age to help develop book-reading habits among the children. In addition, the growing awareness of the advantages and benefits of printed books over e-books is further reducing the growth potential in the market.

Drivers, trends, and challenges have an impact on market dynamics, which can impact businesses. Find more insights in a sample report!

E-books Market in Europe – Segmentation Analysis

The report segments the market by genre (fiction, non-fiction and education, and others). The market growth in the fiction segment will be significant during the forecast period. There is a continuous demand for fiction books in Europe. Many compelling fictional stories that got published have gained immense popularity among readers. Fictional e-books account for most of the revenue generated from the sales of e-books in the European economies, including Germany, Italy, the Netherlands, and Belgium. In addition, the universal applicability of fiction and the increasing demand for teen fiction among adult readers are driving the segment’s growth.

E-books Market in Europe – Vendor Insights

The e-books market in Europe is fragmented due to the presence of many international and regional players. The vendors are competing against each other and striving for leading positions. Vendors are engaging in mergers and acquisitions to strengthen their product portfolios and geographic presence. The threat of new entrants was high in 2021 and is expected to remain the same during the forecast period. This is due to the ease of business and limited entry barriers in the market. Many online players are coming up with innovative products and services to enter the e-books market in Europe. These factors are intensifying the competition in the market.

Some of the key players covered in this market study include:

  • Amazon.com Inc.
  • Hachette Livre
  • Alphabet Inc.
  • Apple Inc.
  • Barnes and Noble Inc.
  • Bertelsmann SE & Co. KGaA
  • Ebooks.com Pty Ltd.
  • EBSCO Information Services
  • Informa Plc
  • McGraw Hill
  • News Corp.
  • Pearson Plc
  • Rakuten Group Inc.
  • UCL

The e-books market in Europe report provides critical information and factual data, with a qualitative and quantitative study of the market based on market drivers and limitations as well as future prospects.

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What are the key data covered in this e-books market in Europe report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the e-books market in Europe between 2022 and 2026
  • Precise estimation of the size of the e-books market in Europe and its contribution to the market in focus on the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the e-books market in Europe industry across Europe
  • A thorough analysis of the market’s competitive landscape and detailed information about vendors
  • Comprehensive analysis of factors that will challenge the growth of e-books market vendors in Europe

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  • The e-book market is estimated to grow at a CAGR of 7.7{af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db} between 2022 and 2027. The size of the market is forecast to increase by USD 8,316.2 million. The market is segmented by platform (smartphones, tablets, and laptops), product (consumer ebook, professional ebook, and educational ebook), and geography (North America, Europe, APAC, South America, and Middle East and Africa).
  • The predicted growth of the online education market size from 2022 to 2027 is USD 148.2 billion at a progressing CAGR of 9.49{af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db}. The market is segmented by type (primary and secondary supplemental education, reskilling and online certifications, higher education, test preparation, and language and casual learning), end-user (academic, corporate, and government), and geography (North America, APAC, Europe, South America, and Middle East and Africa).

E-books Market in Europe Scope

Report Coverage

Details

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Decelerate at a CAGR of 6.25{af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db}

Market growth 2022-2026

USD 958.24 million

Market structure

Fragmented

YoY growth 2022-2023 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})

7.08

Competitive landscape

Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks

Key companies profiled

Amazon.com Inc., Hachette Livre, Alphabet Inc., Apple Inc., Barnes and Noble Inc., Bertelsmann SE & Co. KGaA, Ebooks.com Pty Ltd., EBSCO Information Services, Informa Plc, McGraw Hill, News Corp., Pearson Plc, Rakuten Group Inc., and UCL

Market dynamics

Parent market analysis, market growth inducers and obstacles, fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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Table of contents:

1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Country Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Genre
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis 
    • Exhibit 12: Market segments
  • 3.4 Market outlook: Forecast for 2021-2026 
    • Exhibit 13: Chart on Europe – Market size and forecast 2021-2026 ($ million)
    • Exhibit 14: Data Table on Regional – Market size and forecast 2021-2026 ($ million)
    • Exhibit 15: Chart on Europe: Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
    • Exhibit 16: Data Table on Regional – Market size and forecast 2021-2026 ($ million)

4 Five Forces Analysis

  • 4.1 Five forces summary
    • Exhibit 17: Five forces analysis – Comparison between2021 and 2026
  • 4.2 Bargaining power of buyers 
    • Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
  • 4.3 Bargaining power of suppliers 
    • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
  • 4.4 Threat of new entrants 
    • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
  • 4.5 Threat of substitutes 
    • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
  • 4.6 Threat of rivalry
    • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
  • 4.7 Market condition
    • Exhibit 23: Chart on Market condition – Five forces 2021 and 2026

5 Market Segmentation by Genre

  • 5.1 Market segments
    • Exhibit 24: Chart on Genre – Market share 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
    • Exhibit 25: Data Table on Genre – Market share 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
  • 5.2 Comparison by Genre
    • Exhibit 26: Chart on Comparison by Genre
    • Exhibit 27: Data Table on Comparison by Genre
  • 5.3 Fiction – Market size and forecast 2021-2026 
    • Exhibit 28: Chart on Fiction – Market size and forecast 2021-2026 ($ million)
    • Exhibit 29: Data Table on Fiction – Market size and forecast 2021-2026 ($ million)
    • Exhibit 30: Chart on Fiction – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
    • Exhibit 31: Data Table on Fiction – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
  • 5.4 Non-fiction and education – Market size and forecast 2021-2026 
    • Exhibit 32: Chart on Non-fiction and education – Market size and forecast 2021-2026 ($ million)
    • Exhibit 33: Data Table on Non-fiction and education – Market size and forecast 2021-2026 ($ million)
    • Exhibit 34: Chart on Non-fiction and education – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
    • Exhibit 35: Data Table on Non-fiction and education – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
  • 5.5 Others – Market size and forecast 2021-2026 
    • Exhibit 36: Chart on Others – Market size and forecast 2021-2026 ($ million)
    • Exhibit 37: Data Table on Others – Market size and forecast 2021-2026 ($ million)
    • Exhibit 38: Chart on Others – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
    • Exhibit 39: Data Table on Others – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
  • 5.6 Market opportunity by Genre 
    • Exhibit 40: Market opportunity by Genre ($ million)

6 Customer Landscape

  • 6.1 Customer landscape overview 
    • Exhibit 41: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

  • 7.1 Geographic segmentation 
    • Exhibit 42: Chart on Market share by geography – 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
    • Exhibit 43: Data Table on Market share by geography – 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
  • 7.2 Geographic comparison 
    • Exhibit 44: Chart on Geographic comparison
    • Exhibit 45: Data Table on Geographic comparison
  • 7.3 UK – Market size and forecast 2021-2026 
    • Exhibit 46: Chart on UK – Market size and forecast 2021-2026 ($ million)
    • Exhibit 47: Data Table on UK – Market size and forecast 2021-2026 ($ million)
    • Exhibit 48: Chart on UK – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
    • Exhibit 49: Data Table on UK – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
  • 7.4 Germany – Market size and forecast 2021-2026 
    • Exhibit 50: Chart on Germany – Market size and forecast 2021-2026 ($ million)
    • Exhibit 51: Data Table on Germany – Market size and forecast 2021-2026 ($ million)
    • Exhibit 52: Chart on Germany – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
    • Exhibit 53: Data Table on Germany – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
  • 7.5 France – Market size and forecast 2021-2026 
    • Exhibit 54: Chart on France – Market size and forecast 2021-2026 ($ million)
    • Exhibit 55: Data Table on France – Market size and forecast 2021-2026 ($ million)
    • Exhibit 56: Chart on France – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
    • Exhibit 57: Data Table on France – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
  • 7.6 Italy – Market size and forecast 2021-2026 
    • Exhibit 58: Chart on Italy – Market size and forecast 2021-2026 ($ million)
    • Exhibit 59: Data Table on Italy – Market size and forecast 2021-2026 ($ million)
    • Exhibit 60: Chart on Italy – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
    • Exhibit 61: Data Table on Italy – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
  • 7.7 Rest of Europe – Market size and forecast 2021-2026 
    • Exhibit 62: Chart on Rest of Europe – Market size and forecast 2021-2026 ($ million)
    • Exhibit 63: Data Table on Rest of Europe – Market size and forecast 2021-2026 ($ million)
    • Exhibit 64: Chart on Rest of Europe – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
    • Exhibit 65: Data Table on Rest of Europe – Year-over-year growth 2021-2026 ({af0afab2a7197b4b77fcd3bf971aba285b2cb7aa14e17a071e3a1bf5ccadd6db})
  • 7.8 Market opportunity by geography 
    • Exhibit 66: Market opportunity by geography ($ million)

8 Drivers, Challenges, and Trends

  • 8.3 Impact of drivers and challenges 
    • Exhibit 67: Impact of drivers and challenges in 2021 and 2026

9 Vendor Landscape

  • 9.2 Vendor landscape
    • Exhibit 68: Overview on Criticality of inputs and Factors of differentiation
  • 9.3 Landscape disruption
    • Exhibit 69: Overview on factors of disruption
  • 9.4 Industry risks
    • Exhibit 70: Impact of key risks on business

10 Vendor Analysis

  • 10.1 Vendors covered
    • Exhibit 71: Vendors covered
  • 10.2 Market positioning of vendors 
    • Exhibit 72: Matrix on vendor position and classification
  • 10.3 Alphabet Inc.
    • Exhibit 73: Alphabet Inc. – Overview
    • Exhibit 74: Alphabet Inc. – Business segments
    • Exhibit 75: Alphabet Inc. – Key news
    • Exhibit 76: Alphabet Inc. – Key offerings
    • Exhibit 77: Alphabet Inc. – Segment focus
  • 10.4 Amazon.com Inc.
    • Exhibit 78: Amazon.com Inc. – Overview
    • Exhibit 79: Amazon.com Inc. – Business segments
    • Exhibit 80: Amazon.com Inc. – Key news
    • Exhibit 81: Amazon.com Inc. – Key offerings
    • Exhibit 82: Amazon.com Inc. – Segment focus
  • 10.5 Apple Inc.
    • Exhibit 83: Apple Inc. – Overview
    • Exhibit 84: Apple Inc. – Business segments
    • Exhibit 85: Apple Inc. – Key news
    • Exhibit 86: Apple Inc. – Key offerings
    • Exhibit 87: Apple Inc. – Segment focus
  • 10.6 Barnes and Noble Inc. 
    • Exhibit 88: Barnes and Noble Inc. – Overview
    • Exhibit 89: Barnes and Noble Inc. – Product / Service
    • Exhibit 90: Barnes and Noble Inc. – Key offerings
  • 10.7 Ebooks.com Pty Ltd.
    • Exhibit 91: Ebooks.com Pty Ltd. – Overview
    • Exhibit 92: Ebooks.com Pty Ltd. – Product / Service
    • Exhibit 93: Ebooks.com Pty Ltd. – Key offerings
  • 10.8 Hachette Livre
    • Exhibit 94: Hachette Livre – Overview
    • Exhibit 95: Hachette Livre – Product / Service
    • Exhibit 96: Hachette Livre – Key news
    • Exhibit 97: Hachette Livre – Key offerings
  • 10.9 McGraw Hill
    • Exhibit 98: McGraw Hill – Overview
    • Exhibit 99: McGraw Hill – Product / Service
    • Exhibit 100: McGraw Hill – Key offerings
  • 10.10 News Corp.
    • Exhibit 101: News Corp. – Overview
    • Exhibit 102: News Corp. – Business segments
    • Exhibit 103: News Corp. – Key offerings
    • Exhibit 104: News Corp. – Segment focus
  • 10.11 Pearson Plc
    • Exhibit 105: Pearson Plc – Overview
    • Exhibit 106: Pearson Plc – Business segments
    • Exhibit 107: Pearson Plc – Key offerings
    • Exhibit 108: Pearson Plc – Segment focus
  • 10.12 Rakuten Group Inc.
    • Exhibit 109: Rakuten Group Inc. – Overview
    • Exhibit 110: Rakuten Group Inc. – Business segments
    • Exhibit 111: Rakuten Group Inc. – Key offerings
    • Exhibit 112: Rakuten Group Inc. – Segment focus

11 Appendix

  • 11.2 Inclusions and exclusions checklist 
    • Exhibit 113: Inclusions checklist
    • Exhibit 114: Exclusions checklist
  • 11.3 Currency conversion rates for US$ 
    • Exhibit 115: Currency conversion rates for US$
  • 11.4 Research methodology
    • Exhibit 116: Research methodology
    • Exhibit 117: Validation techniques employed for market sizing
    • Exhibit 118: Information sources
  • 11.5 List of abbreviations 
    • Exhibit 119: List of abbreviations

About Us

Technavio is a leading technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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